Backstory

Kurt, a construction business owner based out of Miami, FL, was overwhelmed as he tried to handle all the lead generation himself using Angie’s List. Despite his efforts, he struggled to keep his team busy with new projects, which led to concerns that his workers might leave for more stable opportunities elsewhere.

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Our Strategy & Solution

After Kurt reached out to Ground Up, we took over the lead generation process by completely revamping his online presence. We optimized his website, enhanced his social media profiles, and improved his Google My Business listing to better convey trust and professionalism. This overhaul aimed to attract more qualified leads and showcase his business as a top remodeling service in Miami.

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Results

As a result of our efforts, Kurt was able to secure two substantial kitchen remodeling jobs, totaling $37,000, in just 27 days. This not only provided immediate revenue but also ensured his team stayed fully employed, reducing the risk of losing skilled workers.